Greensboro, NC – May 28, 2024 – Hawthorne Residential Partners has been recognized as the number one company in the nation for online reputation in the 2024 Division I ORA® Power Ranking, marking its third consecutive year at the top. This prestigious ranking, published by Multifamily Executive and J Turner Research, highlights the largest apartment managers in the NMHC Top 50 list based on their Online Reputation Assessment (ORA®) Score—the multifamily industry standard for measuring online reputation. Hawthorne achieved an impressive companywide ORA® score of 86.61, well above the national average of 61.77 and the Top 10 average of 82.30, while continuing to grow its portfolio and deliver exceptional resident experiences.
The ORA® Power Ranking is based on monthly research of over 144,000 properties’ lifetime reviews across multiple review platforms and Internet Listing Services. Using a statistical model, J Turner assigns an independent ORA® Score to each property on a scale of 0–100, simplifying how online reputation is measured and serving as the benchmark for excellence in the multifamily industry. Hawthorne’s consistent leadership in this ranking reflects its commitment to customer service and its “Live It” culture, which prioritizes leaving people better than you found them.
About J Turner Research
J Turner Research is the leading market research and online reputation company exclusively focused on the multifamily industry. For nearly two decades, J Turner has monitored reviews and ratings for over 144,000 properties nationwide and pioneered the ORA® Score, which serves as the industry standard for measuring and benchmarking online reputation. Learn more at www.jturnerresearch.com.
About Hawthorne Residential Partners
Headquartered in Greensboro, NC, Hawthorne Residential Partners is a fully integrated multifamily investment, management, and development firm. Hawthorne manages over 200 communities and 50,000 units across eight states in the Southeast and Texas, operating a portfolio valued at more than $10 billion. Founded in 2009, Hawthorne lives its “Live It” difference—a daily commitment to go above and beyond for associates, partners, and residents. Learn more at www.hrpliving.com.
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